This statement may shock you, but there is more to shopping on NYC’s Broadway than the mondo Topshop. True, Topshop is the newest stateside landmark. (Move over Mt. Rushmore- Moss for Topshop is in town!) BUT, for those lookin’ for something more off the beaten path, enter eryn…brinié that is.

eryn brinié offers refined, yet off-beat styles that evoke images of a chic New Yorker who’s escaped to Provence. There is something easy and worldly about the brand that gives the sense of shopping at some cool secluded shop no other gals have found. White tees with more drapery than Aunt Edna’s living room. Pants pin and tucked in all the right ways. And enough haute blazers to make even Olivia Palermo jealous. According to the brand story: “eryn brinié embodies a woman who is constantly evolving with the world around her while radiating her own sense of unique beauty…it exemplifies European chic with New York’s youthful spirit and modern sensibility.”

1. For Whom the Bell (Sleeve) Tolls ;) The silhouette of this coat is so sexy and sophisticated, and I’m thinking about adding that gorgeous camel as one of my “colors” for 2010. I’m all-black-everything delusional, huh?
2. I literally almost wept when I saw this creamy white wool dress, that true to its name, evokes the Parisian chic of Madame Coco Chanel. Quel magnifique!
3. I usually loathe lugg soles shoes, but nothing about these butter-beautiful boots evokes 90s hideousity. Floral maxidress, meet your mate.
4. Moment of silence for this devastatingly chic, will never be seen on another girl, coat/dress/cardigan/thing that made me look super bangalicious, but was returned in a fit of financial savvy (lame-o) after I splurged on MKors boots at ScoopNYC. WHOOOO-that was a lot to put in one sentence. **I may or may not be clicking “add to cart” right now.*
5. Shimmer shimmer, watch me glimmer! This gorg cropped sequin jacket made Mimi’s list because of its funky shape and use of matte sequins. Say hello to your totally unique topper that Krissy, Amy, Sarah, Julie and Meg will wish they were rockin’ come spring! Pair with a conservative LBD for a meeting of the styles.
6. Dear delicious shearling bootie, where were you during my snOMG post? You are the cherry topping that my frozen lil’ blogpost needed. Oh well, looks like the only way justice will be served is if I purchase you myself. I am a Libra who lives by the balancing of life’s (style) scales.

So, if you want to stop that High-perventaliting fear that some randy Joan will be wearing the same F21, Bebe, Topshop, H&M  frock each time you go out, get with eryn. Until next time, dah-links!